Category Archives: Podcast

010 STBS: WordPress for Solopreneurs Part I - Branding

Transcript of episode: Click here to read It's time folks. Time to talk about my favorite tech subject - Wordpress. There is a LOT of information out regarding this wonderful platform, but most of it is geared to the beginner that's trying to blog - or to the coder looking to do crazy things with…

009 STBS: How to Easily Add Social Icons to WordPress

Transcript of episode:  Click here to read Have you ever been frustrated at trying to add social bookmarking icons to your Wordpress blog?  Well, you are not alone, trust me.  I recently helped a friend of mine, Ted Nguyen build a Wordpress website from scratch using a killer WooTheme.  Unfortunately, Ted is a real go…

008 STBS: Social Networking Doesn't Work (Alone)

Transcript of episode: Click here to read While at a Tweetup in beautiful Orange County, California, Linked in expert and friend Neal Schaffer asked me about podcasting equipment. I wanted to do a show on networking and how to effectively use social networking with traditional networking, but rather than do the show with my in-studio…

007 STBS: Why Your Business Needs Google Apps

Transcript of episode:  Click here to read Before I get started, I just want to say that I am a Google Apps reseller (but I've used it long before becoming one). However, Google Apps Standard Edition (the free version), is what I recommend to most people. That being said, I truly believe that all small…

006 STBS: Power Pricing and How To Price Fairly

Transcript of episode:  Click here to read In this episode, I talk about how to price yourself fairly to your clients and how to create a win-win situation for the both of you.  Pricing is one of the most difficult steps in the whole business process, not because it's hard to calculate what you should…

005 STBS: Why Your Business Needs a CRM

Transcript of episode:  Click here to read It's getting harder and harder to build meaningful relationships these days.  That's why in this episode we talk about two things: maintaining relationships with clients during tough times, and keeping relationships fresh using a Contact Relationship Manager (CRM). When you are in a large organization, serious problems rarely…

004 STBS: Corporate Professional to Entrepreneur with Paul Tran

A So Totally Business Savvy first, I got to interview an amazing entrepreneur and good friend that I met via Twitter, Paul Tran, on how to own your own business. Paul is a serial entrepreneur that has made quite a name for himself in Southern California, as well as nationally. Starting off in retail, moving…

003 STBS: The Importance of Communication

More than anything else, public speaking and communication will help launch your career and professional expertise. In this episode I discuss how learning to share information is necessary to build a successful career.

002 STBS: WordPress as a Powerful Business Tool

Wordpress is an inexpensive and powerful way for small businesses to build a site that markets their message. It's free, easy, and provides tremendous value. But, it can also be used to the corporate professional. Check out more in this episode of So Totally Business Savvy.

001 STBS: Starting a New Podcast

Transcript of episode:  Click here to read In this episode, we discuss something that's been a huge life changer  (and the topic of many blog posts) - Getting Started on Something. Whether it's starting a new business, taking charge of a new project, or starting a new podcast (ahem) - the importance of starting something…

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