Proven Amazon Course

075 OEA Podcast – Special Guest James Harbal the Creator of Keyword Inspector

I don't know about you but I want people to see my products first. I want to make sure that my product doesn't go to page three in my category. The buy box and sales are key… How much would you invest in order to make sure this happened? Would if I told you that our guest had the tools so you didn't have to spend a ridiculous amount of getting to the top.

James Harbal started as an Amazon seller. He saw that there was a gap in the market when it came to keywords. There where people talking about how important this concept of keyword optimization was but no one had created the tool to make this process possible without thousands of hours trying to list your product. So James set out to develop this tool himself. Having a background in web development He came up with the program Keyword inspector.

Before i tell you what keyword inspector we need to talk about the importance of keywords.
If a keyword in the user’s search matches one of your products keywords (or your title), your Product will appear in the search results.
There are three main categories for a “good” keyword:

Volume: How often is a keyword searched for?
Competition: How many other products use the same keyword, and will they be ranked above you in searches? Will your product show up in the first page of results?
Relevance: Is your Product going to appeal to people who are searching for this keyword?

Now what is keyword inspector?
instead of hunting for keywords that Buyers may or may not be using to search for your product, you can just get all the keywords that Buyers are Using to find your Product with a simple use of Your Top Competitor's ASIN. You may use your Products ASIN, but if it is not “popular” or if it hasn't been on Amazon for long you won't find many keywords, and many may not necessarily be related to your product.
All Keywords are Amazon Buyer Keywords and are either suggestions or related keywords. They do not come from Google. Consider how much information you get from a single ASIN using the extensive search from our tool. You get ALL the Keywords that Amazon Buyers use to search within Amazon for products similar to the ASIN searched. You also get all these keywords ranked using our proprietary algorithm, using many different datapoints to determine that rank. Now instead of trying to figure out keywords by doing hours upon hours of sleuthing on google and other sites, you just type in an ASIN for a product. With a Popular Product that is similar to your product, you will get all the keywords you could imagine with just a few clicks and within a few minutes.

What James has created is changing the game. This is a product that our company uses all the time and something we want to share with our community. I hope you enjoy it as much as we have.

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